OpsUI vs Cin7 Omni
A transparent, modular operations layer versus a broad quote-priced multichannel and 3PL platform
OpsUI is a modular ERP, WMS & CRM for the ANZ market where you buy only the modules you use at a price published on the page; Cin7 Omni is the broader, custom-quoted enterprise product built for large EDI-heavy multichannel retailers and 3PLs that genuinely need its native connector breadth.
Cin7 Omni is the distinct enterprise sibling in the Cin7 family — not Cin7 Core (formerly DEAR Systems), which is the smaller inventory and light-manufacturing platform compared separately. Omni is aimed at larger multichannel operators and third-party logistics providers, with a wide library of native marketplace and retail connectors, built-in EDI, and 3PL-oriented features baked into the platform.
For an Australian retailer trading across Amazon.com.au, eBay AU, Catch, The Iconic and a Shopify store, with EDI trading partners and a warehouse fulfilling for multiple brands, that breadth is the point. Omni is engineered to be the single multichannel hub for exactly that kind of operation.
OpsUI takes the opposite posture on scope and price. Rather than one broad platform priced by quote, it is 21 individually-priced modules with flat modular pricing from A$399/module/mo — full breakdown at /pricing. You add only the operations you actually need (warehouse, inventory, orders, shipping, CRM) and keep your existing finance system rather than migrating a ledger.
This page compares the two honestly: what each does well, where the breadth of Omni is worth paying for, where OpsUI's transparent modular model fits better, and the Australian-specific context an operator should weigh before signing.
OpsUI vs Cin7 Omni, feature by feature.
| OpsUI | Cin7 Omni | |
|---|---|---|
| Pricing model | Flat modular pricing, published on the page: modules from A$399/module/mo; starter packs from A$1,499/mo (5 users included); additional users A$99/mo; Enterprise (all modules, unlimited users) custom-quoted. You add only the modules you use. | Custom / quote-based; pricing is not published and is scoped per deployment, typically reflecting breadth, channel count and 3PL needs. |
| Scope philosophy | Buy only the modules you need; grow into the rest of the 21 modules later without changing systems. | Broad platform; you adopt the full multichannel hub, including capabilities you may not use. |
| Finance system | Keep your existing ledger (Xero / MYOB / NetSuite). OpsUI is the operations layer above it, not a ledger replacement. | Integrates to external accounting; positioned as the central operations and inventory hub. |
| Marketplace & channel connectors | Order-management and integrations modules cover AU marketplaces and platforms (Amazon.com.au, eBay AU, Catch, The Iconic; Shopify, WooCommerce, BigCommerce); breadth grows by module. | Large native connector library out of the box — a core reason established multichannel operators choose Omni. |
| EDI | EDI handled via the integrations and business-rules approach, confirmed and wired during scoping (direct, aggregator or file-based). | Built-in EDI is a first-class platform feature, with established trading-partner support for large-retailer programmes. |
| 3PL / multi-client warehousing | WMS modules (wave-picking, zone-picking, slotting-optimization, cycle-counting) plus business-rules-engine for client-specific workflows; suited to a focused operation. | Native 3PL features for billing and multi-client fulfilment are part of the platform — a genuine strength for logistics providers. |
| Implementation effort | Live in weeks for standard modules; onboarded directly, no implementation partner required. | A broader, longer engagement reflecting the platform's breadth and connector/EDI configuration. |
| Warehouse management depth | Dedicated WMS module set: receiving-inbound, shipping-outbound, wave-picking, zone-picking, slotting-optimization, cycle-counting, quality-control, returns-management. | Solid built-in warehouse and fulfilment workflows tuned for multichannel and 3PL throughput. |
| CRM | Native customer-relationship-management module sharing data with orders and inventory. | Customer and B2B portal features within the platform; not a dedicated sales CRM. |
| Pricing transparency | Every module price is on /pricing before any sales conversation. | Opaque by design — you need a scoping call and quote to know the number. |
| Australian data & support | AU-hosted production data and AU business-hours support on opsui.au; AUD billing. | Global platform (Cin7 Inc., Denver-headquartered); APAC support available. |
When Cin7 Omni is the better fit
- You are a large, EDI-heavy multichannel retailer with established trading-partner programmes, and Omni's built-in EDI plus its mature native connector library removes integration work you would otherwise have to scope and build.
- You run a 3PL or multi-client warehouse and need the platform's native third-party-logistics features — client billing, multi-tenant fulfilment, branded portals — as core functionality rather than configured workflows.
- Your channel count is high and growing across many storefronts and marketplaces, and the value of a wide out-of-the-box connector set outweighs the opacity of quote-based pricing.
- You want one broad platform to be the multichannel hub and have the team and budget to run a longer, breadth-led implementation, accepting that you will pay for capabilities you may not fully use.
When OpsUI is the better fit
- You want the price on the page before you talk to anyone — flat modular pricing rather than a custom quote whose drivers are not visible until the scoping call.
- Your operational pain is concentrated in a few areas (warehouse, inventory, orders, shipping, CRM) and you would rather pay for those modules than adopt a broad platform with features you will not open.
- You want to keep your finance system — Xero, MYOB or NetSuite — and add operations on top, instead of repositioning your business around a single inventory-and-multichannel hub.
- You want to be live in weeks on the modules that hurt today, onboarded directly, and add more modules later without changing systems.
- You want Australian-hosted production data, AUD billing and Australian business-hours support, with module-level transparency on what is live now versus wired during rollout.
Cin7 Omni is a global platform under Cin7 Inc. (Denver-headquartered, with NZ origins); OpsUI bills in AUD on opsui.au, hosts Australian production data in Australia, and provides Australian business-hours support, with engineering in Wainui (north of Auckland) and a Melbourne presence. On shipping, be precise about status: NZ Couriers is the one live carrier API today; Australian carriers (Australia Post, StarTrack, Sendle, Toll, DHL, Aramex, CouriersPlease and the Shippit aggregator) are wired during rollout — direct API, aggregator or file-based, confirmed during scoping. Bidirectional NetSuite sync is live; Xero and MYOB sync is wired during rollout via the finance-accounting module. For a large EDI-heavy multichannel or 3PL operator, Omni's native connector breadth may already cover the carriers and channels you need; for an operator who wants only specific operations modules and their existing ledger kept in place, OpsUI's modular model is the lighter path.
What buyers ask before choosing.
Is Cin7 Omni the same as Cin7 Core?
What is the main difference between OpsUI and Cin7 Omni?
Does OpsUI do EDI and 3PL like Cin7 Omni?
Why would an Australian operator choose OpsUI over Cin7 Omni?
Can OpsUI handle Australian marketplaces and shipping carriers?
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Other ANZ ERP comparisons.
See the modules. Decide for yourself.
Public pricing on the page. No discovery call required to know what OpsUI costs.